The Bookselling Landscape

R1,600.00

Course Overview

This course consolidates years of book experience from people in the book trade – giving the student the history and background to the world of books, how it began, evolved, and came to be what it is today. The course also sketches the current context, challenges and opportunities.

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Description

The Bookselling Landscape

After successful completion the student will receive a SABA completion Certificate.

Bookselling is a calling, which makes it rather nebulous to explain to others, or to put structure to it. One cannot open a successful bookshop by following a formula. Why then this course? View it perhaps as a way to secretly find out all those facts about the trade you never knew existed, or a way to take that next step that will see you play a larger role. The course writers spent years in the trade before they could see the landscape in full – here you have it neatly presented in nutshell form.

In this course participants will learn to:

  1. An understanding of the history and context to bookselling in South Africa
  2. Familiarity with key players in the industry
  3. Sense of the dynamics that influence bookselling – both local and international
  4. Picture of the current bookselling landscape, both challenges and opportunities

Course Content

  1. Bookselling – The Basics
  2. A Context of Bookselling
  3. History of Bookselling
  4. The Start of Bookselling in South Africa
  5. Censorship
  6. Chain Bookselling – Exclusive Books and others
  7. Independents
  8. School Bookselling
  9. Academic Bookselling
  10. The Digital Revolution
  11. International Bookstores
  12. Current Landscape
  13. Current Hot Topics in the World of Books
  14. Final Assignment

Your Lecturer for this online course: The Bookselling Landscape

Batya Bricker

Batya Bricker has been in the booktrade for close on 20 years. She worked for Exclusive   Books for 13 years, in the role of strategic marketing manager for the group, as it grew from   9 stores to over 50. She is now an independent book consultant and publisher, book festival   co-ordinator and manager of all manner of word-related projects.

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